The agent’s agent
An assistant that already knows your listings, your people, and how you sound.
Most agents have tried the chatbot in a browser tab. It writes listing copy that sounds like every other listing, because it knows nothing about your business and forgets you between visits. The problem was never the AI.
Reeve sets you up differently: an operating pack for Claude Code, Anthropic’s AI assistant that works inside a folder on your computer. Your listings live there as simple files. Your clients. Your voice, captured once as concrete rules. Every task starts with the assistant already oriented. That is the difference between a gimmick and a back office.
No technical background needed. 15-minute setup, Mac or Windows.
MLS remarks (712 characters)
The kitchen is the reason to come see this one: fully renovated in 2023 with quartz counters, gas range, soft-close cabinetry, and a walk-in pantry, opening to a composite deck (2020) with a gas grill line. Four bedrooms and 2.5 baths across 2,340 square feet, including a primary suite with double vanity and walk-in closet. The big-ticket items are done: roof 2019, furnace and AC 2022 with transferable warranty, and a 240V EV outlet in the attached 2-car garage (2024). The unfinished 980 sq ft basement has an egress window (2021), ready for your plans. Fenced 0.28-acre yard with mature maples. No HOA. 0.3 miles to Brookfield Elementary, 0.6 miles to the Marden Falls rail station. 45-day close preferred.
Fair housing check
One flag. The sellers asked the write-up to say ‘perfect for a young family.’ That describes who should live in the house, not the house, so it stayed out of both drafts. The same appeal survives as property facts: four bedrooms, the fenced yard, the school distance. Your review is still the compliance step.
How it works
-
1
Set up in about 15 minutes
setup-guide.md takes you from nothing installed to a working assistant, and it assumes you have never opened a terminal. Mac or Windows. Then you copy one file, CLAUDE.md, into your working folder: the assistant’s standing instructions, tuned for real estate work, with fair housing guardrails and a no-invented-facts rule already written in.
-
2
Practice on the fictional market
Open workflows/01-listing-description.md and run it against sample-data/listing-412-alder-court.md. Every workflow is one file with the exact prompt, a worked example, and straight talk about what you must review before it goes anywhere. You see the whole system work end to end on data where a mistake costs nothing.
-
3
Point it at your real work
Your listings go in listings/, one file per property. Your clients in clients/. Your writing voice in voice.md, captured once as concrete rules. From then on, drafts come out sounding like you, and the assistant keeps the filing cabinet so you do not have to.
What’s inside
22 plain text files. 10 real workflows, not 200 filler prompts.
Workflows
Each one file with the exact prompt, a worked example on realistic sample data, and straight talk about what you must review before it goes anywhere.
- Listing descriptions from property facts, with a fair housing self-check
- CMA prep that turns your comps into a pricing story a seller can follow
- Buyer lead intake: the fast read, the reply, the follow-up ladder
- Open house follow-up, personalized from your sign-in sheet, same evening
- Contract-to-close checklists with dated deadlines and weekly status updates
- Listing social packs: just listed, open house, price improved, just sold
- The price reduction memo and conversation plan
- A monthly market update people actually reply to
- Past-client nurture that reads like you, not like a drip campaign
- Listing appointment prep, including what not to promise in the living room
Setup guide
Plain English, from nothing installed to a working assistant, written for someone who has never opened a terminal.
Agent configuration
Ready to paste, tuned for real estate work, with fair housing guardrails and a no-invented-facts rule written into its standing instructions.
Compliance guide
Written by people who take fair housing seriously, because you have to.
Sample files
A complete fictional market: a listing, comps, buyer leads, a live transaction, an open house sign-in sheet, and a month of market stats, so you can practice every workflow before touching real client data.
What this is not
It will not verify facts, set prices, or make you compliant; those are your job and your license. Every workflow tells you exactly where your review is required instead of pretending it isn’t. If you want an AI that promises to run your business unsupervised, this is not that, and you should be suspicious of anything that says it is.
$29
one-time purchase
Buy it, run the first workflow against the sample listing today, and use it on your next real listing tomorrow. 30-day refund, no questions asked.
What you need: a computer (Mac or Windows), a Claude subscription from Anthropic (their Pro plan, about $20 a month, is plenty; we have no affiliation and earn nothing from it), and about 30 minutes.
Format: a downloadable folder of plain text files. Yours forever, works offline with your files, no account with us, no upsell inside.
Reeve is made by Saltworks, a small product studio.
Questions
How is this different from ChatGPT, or from a prompt list?
A chatbot in a browser tab starts every visit knowing nothing about your business, so you spend an hour editing its drafts into something human. Reeve works inside a folder where your listings, clients, and voice already live as files, so drafts start specific and sound like you. And it is 10 working workflows with worked examples and review notes, not 200 filler prompts you will never open.
I have never opened a terminal. Can I actually set this up?
Yes. The setup guide assumes exactly that and takes you from nothing installed to a working assistant in about 15 minutes, on Mac or Windows. Then you practice every workflow on the fictional market before any real client data is involved. If you get stuck and it is not for you, the 30-day refund has no questions attached.
Will this keep me out of fair housing trouble?
No, and be suspicious of anything that says it will. What it does do: the agent configuration has fair housing guardrails written into its standing instructions, every piece of public-facing copy comes back with a self-check attached, and the pack includes a compliance guide. Your review remains the compliance step, and every workflow says exactly where that review is required.